• Prismacolor is offering a great consumer rebate for 2008! Your customer will get a $10 rebate from Prismacolor if they purchase at least $50 worth of Prismacolor products. The rebate tear pad will be attached to the Prismacolor BTS Corrugate Floorstand and is also available from your MacPherson’s representative. This is a change from previous years because the rebate applies to any Prismacolor product such as open stock pencils, markers and NuPastels versus a specific set or sets.
• Prismacolor is offering two Pencil Set Bonus Packs for BTS 2008. The 24-Color Prismacolor Pencil Set features the 12-Color Prismacolor NuPastel Set attached to it at no additional charge. This is a 41% value at MSRP in free goods! The item # is SA1743688. This set is in the Prismacolor BTS Corrugate Floorstand.
• The 48-Color Pencil Set will have the SA3750 Prismacolor Sketch Accessory Set attached to it. The item # is SA1743333 and the set is in the Prismacolor BTS Corrugate Floorstand.
• We are seeing a lot of orders for the new Back-to-School Prismacolor Corrugate Floorstand. The quantities are modest and MacPherson’s has come out at a 50/20% (60%) Drop Ship discount off of the $1,472.22 MSRP for BTS! Be sure to order at least one back up display so you can take advantage of this unprecedented discount on Prismacolor Pencil Marker Sets. Call your MacPherson’s representative right now so you do not miss out on the opportunity to buy our best-selling Marker and Pencil sets and 2008 BTS Bonus Packs at a 50/20% discount for BTS.
• Your MacPherson’s representative will also have ordering details for the new Eraser Canisters and Prismacolor Accessories Tray. You can get the SA70521 Pink Pearl, SA70531 Kneaded Eraser, or the SA73030 Design Artgum erasers in a 72-piece display canister. These are perfect for impulse purchase placement throughout the year and particularly at BTS.
• The Prismacolor Accessories Tray is a convenient corrugate tray that contains the Design SA73318 Multi-Pack Eraser Set, SA3750 Prismacolor Sketch Accessory Set and the SA24187 Prismacolor Turquoise Sketch Accessory Set. All three of these items are great BTS items and should be in a high visibility location in your store during the BTS season. Your MacPherson’s representative has cost and ordering details for this item as well.
• We have a delay on the 60-Color Prismacolor Pencil Set. We will not begin shipping that item to MacPherson’s until July 31, 2008. We apologize for the delay, but the set will still ship in time for most BTS sales activity. This set was designed for the independent fine art dealer. This set contains 52 different colors and extra pencils on the white, certain grays and the colorless blender. MacPherson’s has a special 50/10% off (55%) promotional discount on this item for BTS, so make sure you plan to promote this item. This set is ideal for the Independent Dealer to market to colleges and art leagues because it will not be found in large chain retailers.
• Thanks to all of you who asked for our Artist Competition posters. The inaugural contest was a huge success!