Here is a real opportunity. Stores who buy bulk canvas and sell it to students and artists by the yard compete with the big city discounters who have huge buying power. It’s never been a fair fight. For the brave stores who do take on this fight, awning supply distributors such as CR Daniels have generally been the source of choice, but dealing with a non-art supply distributor requires a bit more hassle than most retailers want to go through. Plus, the price is still not quite there. We worked hard to overcome the challenges and we think you are going to see a big opportunity with MacPherson’s new Art Alternatives bulk canvas roll drop ship program. Our sales representatives have swatch books to help you choose from the best of the best, whether it is unprimed cotton duck or primed cotton canvas in several weights or weave. Best of all it can all be managed through your established MacPherson’s relationship.
To help you sort out terms like double fill, warp and selvedge we have also provided a handy Art Canvas Glossary: