The recent partnership between Liquitex and Artfinder kicked off with an artist event held at Vandal in New York City on Tuesday, December 13th. Founded in March 2013 and based in London and Miami, Artfinder connects people to artists and art.
The site is growing fast, currently connecting 500,000 subscribers around the world with:
- 8,500 artists and galleries internationally
- 250,000+ artworks in categories including painting, printmaking, photography, sculpture, drawing and collage
The event gave New York artists the chance to meet each other and to learn about and experiment with Liquitex’s new Special Release Muted Collection. The first ever special release launch in Liquitex’s 60 year history, the collection comprises five new colors, muted grey, pink, turquoise, green and violet, matched across acrylic ink, soft body and heavy body. Event attendees included Artfinder’s CEO Jonas Almgren, Liquitex Brand Manager for North America, Christina Yoder and more than 60 Artfinder artists.
Jonas Almgren of Artfinder comments: “Liquitex is a brand that challenges the established way of doing things – and a brand that loves supporting artists all over the world. Those are two things we have in common, and so we are very excited to begin working together – both in the US the UK and worldwide- to support artists to create and sell their work all over the world. It is also a pleasure – as a tech startup in our third year, to work with such an established brand as Liquitex.”
Artists who attended the event included Margaret Ann Withers, Rebecca Kane, Reinder Oldenburger, Yevgenia Nayberg, Rene de la Cruz and Cindy Press.
