Prismacolor is busy bringing new news to our customers and consumers!
Sanford/NewellCo is excited to announce a Consumer Rebate is coming this fall on all Prismacolor Premier Pencil and Marker skus. The consumer can earn up to $20 back off qualifying open stock and sets’ purchases made between November 1 – December 31, 2016. Sanford is providing the tear pads and in-store shelf talkers to fine art customers. (See your MacPherson’s sales rep for details). Also, the rebate forms will be available to download at www.Prismacolor2016rebate.com (this link will be turned on closer to the November launch date). This program is exclusive to the Fine Art & Craft Channel! Each receipt will be required to include the name of the retailer and the name of the Prismacolor item purchased clearly stated. Also acceptable will be the item number or UPC printed on the receipt. Handwritten notes on the receipt will not be accepted. What a great opportunity to feature Prismacolor for the holidays and offer your customers some amazing promotional pricing.
LARGEST MEDIA INVESTMENT IN PRISMACOLOR HISTORY!!
Coming Q4-the LARGEST MEDIA INVESTMENT IN PRISMACOLOR HISTORY!! Prismacolor will be on TV November – December, targeting the Adult Colorist throughout the Holiday season, delivering ~450MM impressions!! The objective is to get consumers to give the gift of Prismacolor by demonstrating Prismacolor is THE premier coloring tool. And there’s more! There is an extensive PR campaign running as well to maximize results. Your MacPherson’s team is ready to help you plan a successful season to maximize all the great Prismacolor news for the holidays. Don’t Just Color. Prismacolor!