Beginning in March, Mr. Sketch will introduce a new lineup of Mr. Sketch Scented Washable Markers, offering consumers the opportunity to trade up to a premium washable marker with unique benefits that have become expected for certain age groups. Among many others, this lineup will also include favorite Ice Cream-inspired scents (available in May) perfect for inspiring children’s creativity in art. Scents such as strawberry, chocolate, mint chocolate chip, bubble gum, and lemon ice will be featured. This exciting launch will be supported by a fully integrated nationwide marketing campaign featuring TV advertising, print, social media and web activity. Check out our Mr. Sketch Washable Marker selection on MacPhersonArt.com