Princeton introduces 14 new Select Artiste Brush Sets. The sets have three retail price point; $9.99, 19.99 and 29.99 and represent a savings of approximately twenty percent off the combined individual brushes. In addition, an informative brochure, “What Does This Brush Do?” is available to educate consumers and promote sales. Now available in MacPherson’s DC’s. See all the details here Select Set assortments are available for shipment and include the brochures and a holder for your display, which fits above the open stock display header or power panel.  

Now Available! Bruynzeel Dutch Masters (Rijks Museum) Pencil Sets At Talens their Dutch heritage is important, and as a partner of the Rijksmuseum in Amsterdam, one of the world’s most prominent museums, they are proud to offer these incredibly giftable pencil sets which embody the Dutch golden age. An inspiration for any art enthusiast, these sets are priced to sell and are the perfect item for your store window this holiday season. Prices range from $14.95 to $44.95 and include Colored Pencil, Watercolor Pencil and Graphite. Check them out on MacPherson’s Online Express Now Available! Cobra Study Cobra (named after the post war artist movement that represents the cities of Copenhagen, Brussels and…

As true pioneers in the art of making paper, Legion not only innovates paper but its packaging as well. With this redesign Legion breaks from traditional cover styles as the new covers owe their elegance to simplicity. The covers literally tells creatives, both novices and professionals, what they need to know before choosing one of the papers. What does the paper feel like? What are its possibilities for all drawing techniques and watercolor? What will the results look like? With all essential qualities conveyed in words, graphic additions become superfluous. This enables Legion to choose a cover design that is simple, quiet and sleek. The array of subtle colors on all of the products serve as…

Make October INKTOBER! Ink it up, brighten, highlight, and make it POP with the fun, colorful trending fluorescent colors by FW INKS – fluorescent pink, yellow, blue, green, red and orange. FW Inks are permanent and lightfast acrylic paints that are fluid and perfect for mixed media projects, fine art work, craft and hobby works. Paint on wood, plastic, metal, non-fire ceramics, glass, paper, canvas, stone, shells and much more. Discover the endless possibilities with FW inks. The 1 oz, Bottles are priced at $7.99/bottle and a little bit goes a long way. Check out Daler-Rowney sponsored artist, Collin Chan, who creates artworks with Daler-Rowney FW Ink. Pictured below, Collin used the very vibrant fluorescent…

Manuscript Pen Company has launched an exciting and captivating compendium of quality calligraphy items this year, which will lead beginners and the more advanced to truly master and enjoy the Art of Beautiful Writing. Whether you want to treat friends and loved ones with an inspirational gift or try this rewarding craft yourself, the Masterclass set will provide you with all you need to start calligraphy in a modern and practical presentation case. The tin storage case contains: Two Manuscript classic fountain pens Four nib options to explore thin and thick strokes 12 ink cartridges in assorted colors One ink converter which can be used in conjunction with Manuscript ink bottles for a longer…

For generations, artists have chosen and trusted the Derwent® brand for art materials around the world. With a proud history dating back to 1832, Derwent’s innovation comes from a deep understanding of artists. Derwent appreciates that their needs and aspirations may change over their artistic life, and with this in mind has produced a range of art materials that span from the first colouring pencil to the highest professional quality products ­– the majority of which are made in their British manufacturing plant in The Lake District, Cumbria, in the UK. https://youtu.be/b8Tmz6crROo Quality, craftsmanship and innovation are key cornerstones of the Derwent brand. This is achieved by setting stringent quality…

Paper marbling has a fascinating history. No one agrees on where or when the art form actually originated. Indeed, marbling seems to have at least two separate histories: one in East Asia starting in the 11th century (the “sumigashi” tradition) and one in Central Asia starting in the 15th century (the “ebru” tradition). In 17th century Europe, marbling quickly established itself as a standard book art, and its secrets were closely guarded for centuries. Because each print is unique, marbling was even used as a measure to prevent forgery of official documents and signatures! Great for the holidays! These days, the art of marbling is used for so much more…

More than a traditional oil-based marker, the Pébéo 4ARTIST MARKER is the ultimate contemporary painting tool for all artists! Available in four tip sizes, the range includes 18 highly pigmented, vivid colors and exceptional metallics. They offer a scratch-free application and a homogeneous, paint-like finish with high fidelity from wet to dry. Just like oil paints, these fast-drying permanent colors can be reworked when dry to obtain shades, glazes, gradients and fading effects. The tips can also be saturated with color to create splatter and drip effects. Use them on a variety of surfaces including the Pébéo Liquid Art Panels, canvas, wood, plastic, and metal, for a wide array of…

MacPherson’s is bringing in a new line of superior writing instruments called Zebra Pen. In stock soon!  The Zebra Pen brand is as unique as the products we sell. Legend has it that Mr. Ishikawa, founder of Zebra Co. Ltd. wanted a company name that would be memorable and also appropriate for their export business to other countries. He opened an English/Japanese dictionary and stopped at “Zebra.” Upon further research, Mr. Ishikawa found that zebras are gentle animals with a strong family herding instinct. This was an important attribute, since he wanted to build a business in which employees and customers were all part of a family-like culture. Today, Zebra…

PORTRAITS WITH A PURPOSE   Strathmore® is very excited to announce new products that help support a wonderful non-profit organization. Available this fall, two NEW limited edition pads, which feature bright pink covers and beautiful portraits. One pad will be made from Strathmore’s traditional 300 Series Sketch paper, and the other will feature the Desert Rose Strathmore Artagain® paper. 5% of the Strathmore profits from sales of these pads will be donated to In My Father’s Eyes, a 503 (c) 3 non-profit organization that works with children who are fighting a life threatening disease or who have lost their battle. The goal is to help these children focus on their beauty instead…

New! QoR Demo in a Box – Available Now!   The new QoR Demo in a Box started shipping on August 8 and contains everything you need to conduct a successful demonstration of QoR Watercolor. Utilize this kit for presentations to art groups, mini-workshops, training store staff and attracting artists to your store with in-store demonstrations. The kit includes a step-by-step demonstration guide, four QoR colors in 11ml tubes, a brush and substrates to demonstrate on. Some of the exercises and talking points include information about the following: Pigment information Color intensity QoR Grounds GOLDEN has also created a video to demonstrate some of the exercises and talking points in the…

Prismacolor is busy bringing new news to our customers and consumers! Sanford/NewellCo is excited to announce a Consumer Rebate is coming this fall on all Prismacolor Premier Pencil and Marker skus.  The consumer can earn up to $20 back off qualifying open stock and sets’ purchases made between November 1 – December 31, 2016.  Sanford is providing the tear pads and in-store shelf talkers to fine art customers.  (See your MacPherson’s sales rep for details).  Also, the rebate forms will be available to download at www.Prismacolor2016rebate.com (this link will be turned on closer to the November launch date). This program is exclusive to the Fine Art & Craft Channel!  Each receipt will…

Georgian Water Mixable Oil colors offer artists the possibility of experiencing oil painting without the need for solvent-based mediums. An alternative to traditional oils, the balanced range of 40 vibrant colors can be thinned, mixed, and washed using water and as such is ideal for use indoors and in a classroom environment. All Georgian Water Mixable Oil colors offer high levels of lightfastness, pigment load, and durability. The viscosity and smooth texture of the colours out of the tube mirror traditional oil colours and can be used for impasto techniques Key Features and Benefits: Available in 40 colors for 37ml and 9 colors for 200ml tubes and 3 sets. Single…

ArtGraf Tailor Shape, Primary Color Discs Have Arrived!   Inspired by the traditional tailor’s chalk, the ArtGraf Tailor Shape discs are pressed pigmented blocks, prepared for drawing and painting. Extremely soft and soluble in water, ArtGraf Tailor Shape discs allow the artist to produce a wide range of hues, light, dark and opaque colors. ArtGraf Tailor Shape discs are great for drawing and painting. New ArtGraf Water-Soluble Graphite Powder For those that attended NAMTA in Houston you may have had a sneak preview of the New Water-Soluble Graphite Powder. Just in time for Back To School, perfect to feature beside the Carbon Disc and Graphite Tin on the best-selling “Try Me Station”! ArtGraf Soluble…

Daler-Rowney’s Graduate Acrylics offer a very affordable range of acrylic colors. The range features bright and strong colors that can be used on any paper surface, primed board or canvas, indoors or outdoors and with a variety of acrylic mediums. There are 48 colors in the range, including metallic colors. Graduate Acrylic colors are of good pigment strength and flow easily across paper and primed surfaces. The colors are fast-drying, durable and flexible, so paintings will last a long time. Paper and canvas coated with Graduate Acrylic can be loosely rolled and stored without fear of cracking. In accordance with EC labeling regulations, all colors are classified as non-dangerous for use.…

B-T-S Promotional Period Reminder Remember that advertising can be extended to 40% off everyday for all three brands (GOLDEN Acrylics, Williamsburg Oils and QoR Watercolor) beginning on 07/25/16 and expiring on 09/30/16.   GOLDEN Acrylic Demo in a Box – Available Now! For those of you who attended the recent Dealer Workshop, a preview of this was introduced at the event. For everyone else, we’re excited to introduce the new GOLDEN Acrylic Demo in a Box – a toolkit to drive sales and educate store staff about acrylic colors, gels, grounds, pastes, mediums and techniques! It’s also useful for increasing store traffic by offering in-store demonstrations. With this tool, you…