I would like to share a letter that I sent recently to all of our MacPherson’s Employee Owners: Dear MacPherson’s Employee Owner, Since the inception of the ESOP in 2010 Stu and I envisioned a time when you, the heart and soul of our company, could carry on successfully without us. Over the past several years the board of directors and I have had extensive discussions aimed at creating a succession plan and we have decided that now’s the time to take a careful step forward. The search for my replacement will be the first priority. A team consisting of our VP Natasha Nicholson-Bjerre and our two outside Directors,…
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Industry News
Last weekend’s 6.0 magnitude earthquake damaged vineyards, homes and restaurants to the tune of over $1 Billion in Napa, CA and surrounding areas. Our industry was touched as well, when Napa Valley Art Supply’s store interior was devastated by the Sunday night tremor. Owner Jeff Holmes is hoping to appeal to the Northern California rep, retailer and supplier community for help in getting the store mess sorted out and back on it’s feet. Luckily the building did not suffer any structural damage. MacPherson’s heard the call and will be sending a team of people headed by Account Manager George Bethurem and Credit Manager Kendall Nolan. If you can help, call (707) 224-2775.…
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General Pencil – A Story Made in America!
General Pencil was recently featured on “This Built America” – a web series from AOL. The title of the piece is One Daughter Who Wouldn’t Give Up on the Family Business. The story is a touching inside look at the dynamics of a family business determined to carry on a multi-generational tradition. This Built America is a project devoted to the people and companies re-imagining and rebuilding American manufacturing. Every week, they feature the stories, the struggles and the successes of US companies as they forge a new path in this country’s future. Looking for fun and inspirational content for your social media outreach? Please feel free to share and remind customers that yes, General…
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*New Product* You Spoke & Gamblin Listened
Gamblin: “What did you tell us?”: “Artists want to see the product. And it’s gotta be a value.” “Make it here in America and cut-out all the packaging bloat” “Get the price points down and give us something we can ship by air” Gamblin’s goal is to offer a more focused range of painting sets. With this focused range Gamblin wants to give artists a value, inspire painters and support their work, and provide retailers with elegant sets that make sense to stock year-round and that can ship by air. These two new sets deliver outstanding value to painters. Both feature palettes of top-selling colors, including Cadmiums, and both are crafted by Gamblin in Portland,OR…
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New Sakura Pigma Micron Web Site & Contest
Sakura wants you know about a brand new consumer website they launched last week. www.pigmamicron.com celebrates stories behind the users of Micron pens, has video tutorials and shares the history and science of the rich Pigma ink. It’s also the host for portfolios of well known artists including illustrator Lisa Congdon (author of the new book Art Inc: The Essential Guide for Building Your Career as an Artist), science illustrator Sean Edgerton of the Cal Academy of Sciences, and lettering artist Arley-Rose Torsone who has been featured in the Huffington Post and Martha Stewart Magazine. Please take a look at the very fun social media feed pages that track what artists and customers out in the world…
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Golden News August 2014
QoR® Modern Watercolor Featured in Watercolor Artist Magazine October 2014 Issue Since the launch of QoR, artists have been eager to share their experiences, inspiring others to give them a try! Professional artist Jane Freeman is no different. In the October issue of Watercolor Artist Magazine, she puts QoR to the test and walks readers through a step-by-step demo using the paints. Watercolor Artist Magazine October 2014 Issue You can see more of Jane’s work with QoR in her blog: Jane’s Blog Three New Videos from GOLDEN – QoR® Grounds! QoR Light Dimensional Ground – This video features QoR Light Dimensional Ground, which can be used to fill and smooth textured surfaces, as easily as it can build extreme texture, with a light, slightly soft, absorbent surface that is ideal for…
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Nitram Charcoal Names MacPherson’s as Their Exclusive Distribution Partner
This unique line of high-end charcoal is perfect for the artist and professional. In case you are new to this amazing line, MacPherson’s is offering a small countertop assortment, as well as open stock. If you are looking for it on MacPherson’s Online Express(OEX), the Vendor Code is NC. Launch kits are already in the hands of our Account Managers, and inventory is available in both MacPherson’s distribution centers. Look for e-blasts of both the assortment and open stock coming soon. We will be offering 46% off everyday with no case minimums and free freight with a qualifying MacPherson’s order. That’s right, you can now buy one box of charcoal at…
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Strathmore® Partners with University of Wisconsin-Stevens Point on Printmaking
Strathmore Artist Papers™ is committed to developing innovative new products that meet the needs of all artists. In May, 2014 they introduced Strathmore® Printmaking Paper, a complete range of papers that will satisfy the needs of the recreational, student and professional artists. Strathmore Printmaking Papers were born out of a unique collaboration between Strathmore Artist Papers and the University of Wisconsin-Stevens Point. Art and science converged as talented minds within science, engineering and the arts teamed up to create this high-quality, innovative line of Printmaking papers. The 500 Series RiverPoint® Printmaking paper is made of 100% cotton, and is manufactured on the University of Wisconsin-Stevens Point campus. To learn more about Strathmore’s partnership with UWSP, please see the following article from the Stevens Point Journal. Strathmore is proud…
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NEW!! Handcrafted Wooden New Wave Artist Palettes
New Wave™ is EXCITED to announce that MacPherson’s is now stocking New Wave’s hand held wooden artist palettes, and POSH™ table top palettes! Find the whole line plus pricing details here on Online Express (OEX) New Wave artist palettes have been endorsed by dozens of the leading professional artists painting today such as Everett Raymond Kinstler, Lori McNee, Daniel Green, Juliette Aristides, Alexey Steele, George Gallo and the list continues on and on. Unique patent pending designs and unmatched craftsmanship have made these palettes a ‘go to’ for fine artists world-wide. New Wave™ hand held wooden artist palettes: Patent Pending 3 Point Design for maximum balance and comfort Universal fit Handcrafted alongside the Amish in Lancaster County, PA Made with hard…
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Gamblin 1980 Oils – Now is the Time to Upgrade Your Sketching Oils Display
Gamblin 1980 Oil Colors enable retailers to offer a better student grade paint, made here in America, from a brand you can believe in. This 48-color range replaces Gamblin’s line of Art Sketching Oils. If you currently carry Gamblin’s Art Sketching Oils, now is the time to upgrade. And the good news is that Gamblin and MacPherson’s are making it easy for you. Gamblin is offering a $150 credit to existing Art Sketching Oils retail partners, in addition to a normal placement discount. The credit is intended to help you blow-out your Art Sketching Oils and enable you to start fresh with an updated rack, new product and color charts before Fall Back-to-School.…