From MacPherson’s Elgin, IL Distribution Center Manager Jeff Zwerenz: “Last week we closed our Elgin distribution center. Friday was the end of an era and a day filled with pictures, hugs, crying, laughing, and just about anything else that accompanies an event in which 23 great people will not only set out to start a new chapter in their individual lives, but will forever remember and appreciate the team and family that they became. This was a team that I, as most I’m sure, will never forget. It was truly difficult to see everyone walk out of our warehouse for the last time. I will say, however, as I watched a group of…
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Golden News May 2014
GOLDEN Participation at NAMTA Was a Great Success! For those of you who were able to attend the show in Pittsburgh, Golden appreciated you stopping by their booth! They enjoyed catching up with each of you and walking you through the Marketing initiatives they’ll be focusing on with the launch of QoR® Watercolor. The overall reception of the new product line was quite strong and they’re incredibly pleased with the positive response and support they’ve received! QoR began shipping on Monday, May 12 to all early adopters, and with orders for well over 100 Set-Ups making their way out the door, QoR Watercolor will soon be available to artists all over the country. For more information about QoR, visit…
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MacPherson’s Dealer Workshop 2014 is Almost Here!
The 2014 MacPherson’s Dealer Workshop is a few short weeks away and if the planning is any indication it will be the best ever. The event will be held at the Doubletree Hotel at the Berkeley Marina on Wednesday, June 11th and Thursday, June 12th. Things kick off Tuesday afternoon with 7 inspirational and idea packed demos from: Pebeo Speedball Golden Canson/Milan Kuretake Daler Rowney Gamblin Wednesday morning through Thursday afternoon, June 11th & 12th, the fun really begins with Round Robin & Table-Top Presentations and incredible promotions from the industry’s top brand names: Round Robins ColArt Montana Daler Rowney Sanford Prismacolor Strathmore Golden Art Alternatives Speedball Pentel Chartpak Wrapped Daniel…
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Dateline Pittsburgh, PA; NAMTA 2014 Convention Product Highlights
NAMTA Pittsburgh 2014 Convention Highlights from our ace Account Managers Kurtis Hughes and George Bethurem Art Alternatives Super Value Canvas Stack Out – A great opportunity to compete with the big-box stores! Art Alternatives’ new stack out merchandiser is coming soon and helps take advantage of this powerful new range. Art Alternatives Wood Panel Stack Out – Play up the presence of wood panels in your store with a product category not vulnerable to web offerings. By taking these off the shelf and up front, capture a new range of customers with the powerful statement only a stack out makes! Art Alternatives Classic Canvas Deep – Gives retailers a true great price option to…
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Derwent Art Prize Competition Deadline Nears
REWARDING EXCELLENCE THROUGH SHOWCASING THE VERY BEST INTERNATIONAL WORKS CREATED IN PENCIL The Cumberland Pencil Company (Derwent) has announced the second Derwent Art Prize for works created in pencil. The aim of the Prize, which in its inaugural year attracted over 3,500 entries from 57 countries worldwide, is to reward excellence through showcasing the very best international works created in pencil. It is an open submission opportunity offering a total prize money of £12,650 to British and international artists working in this versatile medium. Entries will be judged by a distinguished panel of selectors: Kate Macfarlane, Co-Founder and Co-Director of the Drawing Room. Josh Spero, Editor of Spears Magazine and Art Critic for Tatler UK and Professor Anita Taylor, artist, Co-Founder and Director of…
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MacPherson’s 2014 Dealer Workshop
Our Purchasing and Creative teams are gearing up for another fun-filled and educational Dealer Workshop. The event will be held at the Doubletree Hotel at the Berkeley Marina on Wednesday, June 11th and Thursday, June 12th. We’ll also have a handful of demos on Tuesday afternoon. Think you’d like to join us? Click to request an invitation if you haven’t received one yet. Hotel capacity is limited, so confirmed space will be decided on a first come, first served basis.
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Let Gamblin’s Cool Stuff & Nimbleness Drive Your Sales
Gamblin Torrit Grey: Recycled & Ready! Torrit Grey is here! Gamblin’s Torrit Grey is FREE and ships with your regular orders during April and May, while supplies last. Just add item #GB992670 to your next Gamblin order. Take advantage of Spring Sale discounts on Gamblin, get some FREE Torrit Grey and let your painters know you’ve got it! We suggest ordering Torrit Grey in quantities of 12 or 24 at a time. In celebration of Earth Day, each spring Gamblin’s Master Paintmakers recycle the pigments captured by our Torrit Air Filtration System into a limited edition color: Gamblin Torrit Grey. Torrit Grey reflects Gamblin’s shared commitment to sustainability. Every batch is unique,…
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Industry News
An amazing bit of San Francisco psychedelic history surfaced recently with the 1967-ish photograph shown below of Jefferson Airplane in front of the Flax sign at their then iconic Kearny Street location. Craig Flax led the company’s investigation on a trail that included a recycled record store, a famous rock critic and finally Starship band members Jack Cassidy, Paul Kantner and Grace Slick. They suggested that it was very likely shot by noted album cover photographer Jim Smircich. Read the entire fascinating story here. Steve Steinberg’s legendary New York Central art store was the inspiration and subject of a recent poem in the New York Times. We are all wishing you the best Steve! Click here for the complete article.…
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Golden Color & QoR April 2014 News
NAMTA Art Materials World 2014 is Right Around the Corner! Please take a moment while at the show to stop by GOLDEN’S booth #807 to say hello and see some new and exciting items. In addition to what you’ll see in the booth, GOLDEN will be holding two specific events for show attendees (detailed below), so be sure to check them out too!! • QoR Watercolor Launch Celebration – Join us on Wednesday, April 30 at 3:00 pm in GOLDEN’S Booth #807 to celebrate the launch of QoR Watercolors. Satisfy the mid-afternoon munchies with a little something for the sweet tooth! • On Thursday, May 1 from 11:30 am – 12:30 pm on the convention floor, Golden Artist Colors’…
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Pebeo’s YouTube Channel Offers Inspiration & Instruction
YouTube Pebeo Channel httpv://youtu.be/buiyiziaJ0c Looking for Facebook content? Here is a list of Pebeo videos in English to inspire and instruct – featuring their unique Mixed Media and Fine Art products: Description Project 1 – Vitrail in English Click Here Project 3 – Moon in English Click Here Project 4 – Liquid Art Panel in English Click Here Project 5 – Studio Acylics Auxiliairies in English Click Here Project 6 – Studio Acrylics in English Click Here Project 9 – Color Resin in English Click Here Project 10 – Prisme in English Click Here Project 11 – Accessories in English Click Here Pebeo – Mixed Media: create a colorful tree with Resins, Fantasy and Vitrail colors. Click Here Pebeo…
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Golden News March 2014
Golden Artist Colors Launches QoR™ Modern Watercolor The First New Thing to Happen to Watercolor in 150 Years Golden Artist Colors has had the privilege and delight of collaborating with artists to make the highest quality professional Acrylic and Oil colors. Today that same collaborative process has produced a new, thoroughly modern Watercolor called QoR. QoR’s exclusive binder provides more color in every brushstroke, while retaining the best qualities of traditional watercolors. QoR offers a strength, range and versatility unmatched in the history of watercolors. The unique formulation accentuates the luminosity and brilliance of each pigment even after drying, while providing the subtlety, transparency and flow of a great watercolor. QoR (pronounced core) is an allusion to color as the center of watercolor…
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Industry News
iAMart, the 29 member strong art industry retailer group has just undergone an internal reorganization. Executive director Marilyn Hajjar has left and a newly created committee headed by Victor Davis of Spokane Art Supply will be the liaison with the group’s vendors. Maintaining effective, personal and mutually beneficial relationships will be the primary focus. iAMart member Beth Bergman of Wet Paint adds, ” iAMart was fortunate to have had Marilyn’s years of experience and wishes her the very best in her future endeavors.” If you are interested in more information about iAMart please contact either Patti Herdell who is the President of the organization (pherdell@scartsupply.com), Victor Davis (Victor@iamart.org) or Steve Aufhauser (steve@continentalart.com). As for Marilyn,…
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Tombow Goes XTREME
The new XTREME Adhesive Runner is more than just a paper adhesive. The XTREME is 5X stronger than other adhesive runners. It has an extra strong bond and is perfect for multi-media collage including wood, fabric, glass, plastic, rubber and cardstock. Check out this video demonstration of the Tombow XTREME Adhesive Runner httpv://www.youtube.com/watch?v=0fNsAxO-PlM&feature=share&list=UU2Wy8IHLe1UQdliti2SfydA The XTREME Adhesive is a high-end acrylic adhesive, 40 microns coat weight (extra-thick for extra-strength), UV resistant so it will not discolor and deteriorate under strong natural light, has an instant strong bond, superior performance in high and low temperatures, acid free, archival, PAT tested and is refillable. TB62127, XTREME Adhesive Runner, MSRP $8.99 TB62128, XTREME Adhesive Runner…
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Zentangle is Hotter Than Ever!
Zentangle is the perfect feature item. From books to markers, watercolors and Strathmore’s suitable media, it makes a terrific impulse end-cap. The key is to showcase a continuous and changing selection. An excellent example is the newly published The Art of Zentangle. Part instruction, part inspiration, part doodling, The Art of Zentangle, item FOZT1, offers step-by-step lessons on how to create Zentangle art alongside prompts and blank practice pages. Sales in 2013 have already made this a top-seller, and this title would be great to merchandise with fine line markers, pencils and sketchbooks. Display tip: Advanced artists have been known to tangle their designs on stationery, wrapping paper, and even walls – so suggest colored markers, paint and…
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Increase Sales with Strathmore’s Online Workshops
Looking for something to increase store traffic and inspire sales this year? Take advantage of Strathmore’s Online Workshop Series – which started March 10, 2014. Promote the start of the workshops in your store, on your website, on Facebook… and drive sales as students purchase from the class supply list (there are over 15,250 students registered already!) The Strathmore 2014 Online Workshop Series will again feature 3 different workshop series, with each series including 4 videos and downloadable instructions created by experienced artists. Students follow along as instructors guide them through various topics and demonstrate useful tips, techniques, ideas and inspirations to get students creating and learning about art. Here are three ideas for retailers to take advantage of the program: Create Workshop Supply…
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Gamblin Celebrates the Company’s Founding Year with the New 1980 Oil Colors Line (Art Sketching Oils Re-Imagined)
Gamblin 1980 Oil Colors | Overview Gamblin 1980 Oil Colors offer artists true color and real value. This 48-color line enables art supply stores to offer a better student grade paint, made here in America, at a terrific value and with the full support of Gamblin Artists Colors. Gamblin 1980 Oil Colors will begin shipping May 1. All but one color (Napthol Scarlet) in the Art Sketching Oils line will be carried forward without any change in name or formulation. 18 colors will be added to the palette, offered in 37ml and 150ml sizes. As always, everything will be made in Portland, Oregon. Gambin believes that a strong and financially healthy…
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Estria Battle 2013 – Official Battle Video
The official video of the Estria Battle in Oakland, CA last October featuring products from Montana Cans and Art Alternatives has been released! This video is a great way to get a feel for all aspects of the event and also serves some nice inspiration for event ideas – enjoy! httpv://youtu.be/S42957j1GRQ
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Sanford News March 2014
Mr. Sketch Re-Launch – New Scents! Beginning in May, the Mr. Sketch portfolio will feature exciting new, fresh packaging, as well as new scents. The nostalgic, trusted brand of premium coloring products has been around for over 40 years and the new dynamic and fun graphics focus on scents, driving imagination and creativity. A fully integrated marketing campaign including TV advertising, print, social media and web activity will kick off just in time for back-to-school. New movie night scents will feature fun & unique scented chisel markers including hot buttery popcorn, watermelon hard candy, blue raspberry slushie, mint chocolate candy, root beer and nacho cheese! Artist Heather Rooney Recreates the Oscar’s “Selfie” with Prismacolor! It was the “selfie” that broke twitter. Watch how 20-year old…
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Derwent Graphitint Rocks!
Give graphite subtle tones and deep rich washes! Graphitint has the same properties as a Derwent 4B Watersoluble Sketching pencil so it will appeal to artists looking to add a colorful dimension to their graphite drawings, but retain all the familiar properties of their favorite graphite pencil. Used dry, Graphitint has a smooth drawing feel and a lovely subdued color; however they explode with excitement when you add water to give a rich vibrant color. They are extremely versatile and can be used with Derwent Graphic or Sketching pencils to add extra depth of color to your graphite work. Derwent Graphitint range comes in 24 rich, subtle shades and is water-soluble. It has a wide 8mm barrel and wide core. Available in open…
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Golden Color News February 2014
GOLDEN Introduces High Flow Marker Set The new High Flow Marker Set includes 5 colors plus 3 empty markers, providing an ideal way for artists to discover how easy it is to use refillable markers with High Flow Acrylics. Many fine artists have never considered the possibilities of using permanent acrylics in tools, such as markers or pens. This set makes it convenient and easy to give this delivery method a try. Once they try it they’re hooked! The three markers included in the set offer artists the opportunity to try a variety of sizes, from a fine tip to a wider stroke. 1 mm, 2 mm and 15 mm tip sizes, each with its own unique quality,…