New sunlight-developed dyes for paper and natural fabric – SolarFast opens up a whole world of light-powered printmaking and photography. The possibilities are endless with Jacquard’s new line of light-developed dyes. SolarFast is used to create photograms, photographs, shadow prints, and ombrès on fabric and paper. Others will find it ideal for painting, tie dyeing, screen printing, stamping, batik and more – just apply the dye, expose it to sunlight, wash and you’re done! Photographic printing has never been so accessible, and printing on fabric has never been easier: no heat, steam or chemical setting required. SolarFast leaves fabric completely soft to the touch and the prints are washable, lightfast and archival. On paper, SolarFast has zero relief and offers ultimate detail. Textile and paper artists…
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Faber-Castell Cool Children’s Art Products
Faber-Castell’s Premium Children’s Art Products are recommended by Art Educators for their Quality, Innovation, Safety and Respect for the Environment. 100% of their Children’s Pencils are produced with reforested wood that comes from the over 1 million seedlings that are planted each year! MacPherson’s Category Managers have worked with Faber-Castell to create an eye catching 3ft POG to help dealers improve their holiday Children’s Art offering of quality creative products. We are committed to helping build your sales in the important children’s art category as we need to develop future artists! You can drop ship this terrific selection just in time for the crucial holiday selling season. The POG contains 30 items and has a retail…
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New Strathmore Softcover Art Journals
Fine Art Paper in Finely Crafted Books Strathmore Artist Papers™ introduces Softcover Art Journals, offering artists the quality fine art papers they want in a velvety-feeling softcover book. These new Softbound Art Journals give artists the choice of high quality sketch, drawing, watercolor, mixed media and toned sketch papers they’ve been searching for in softcover formats. Softcover Art Journal features include: Velvety softcover in rich dark brown that you have to feel to appreciate Less formal format for artists who find softcover more approachable and less intimidating than other books Durable Smyth-sewn binding allows pages to lay flatter Flexible, light-weight format Convenient, portable sizes Made with 400 Series/Best and 500 Series/Premium quality papers to provide the ultimate performance Removable packaging band communicates detailed paper information and leaves behind no residue Made in…
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Industry News
Looking for ways to make Urban Art tools relevant to mainstream creative makers and consumers? Check out this cool blog post for ideas on using Montana Markers to create hip home decor wall pieces. Brittany Makes Blog What is there not to love about all things “Made in America”, but especially when it’s our very own General Pencil of Jersey City, NJ? General’s factory and employees were recently featured in PARADE MAGAZINE (Sunday, September 1, 2013) With a National readership of 60 million across the USA, the story and photos in PARADE MAGAZINE showcases, General Pencil Company in a special Labor Day “MADE IN USA” Issue. Check out this very heart warming video: httpv://www.youtube.com/watch?v=RfWvQpjGDZk&list=TL7BURoO5Ct3Q…
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August News From Daylight
From the beginning Daylight’s mission was to give customers dedicated lamps adapted to the needs of their hobby, work or circumstances. The method to do this has always been: listen to customers, design and innovate new solutions to produce high quality lamps using the latest technology and higher quality components. Introducing Three New & Improved lamps from Daylight: The Professional Art Lamp 2 (Item # DIU33900; MSRP = $189.99) • Chic and modern it’s a new, improved version of the popular Pro Art Lamp. • Two strong clamps for optimal flexibility and versatility. • Longer shade length of 18″ (previously 14″.) • Brighter 24W low heat Daylight tube (previously 18W) is now longer providing an even, wide spread of perfect…
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Industry News
Kathy Brennan of Preston Art in Louisville, KY reports their Spray Day event on August 3rd was a huge success. The public was invited to try out spray paints and paint markers including Montana Gold and the Montana Markers. There was even a family who came all the way from Cincinnati to participate. According to Kathy, “the event lowered the average age of customer for the day enormously. One of our delivery vans was painted with Montana Gold. We had a boost in sales that day, and a boost in spray paint since.” Congratulations to all! Michaels and Aaron Bros announced their vendor partners of the year awards this month in Dallas. Michael’s…
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Sanford/Prismacolor News August 2013
Prismacolor’s Limited Edition 75th Anniversary Pencil Set – Shipping October! In celebration of its 75th Anniversary, Prismacolor will offer a limited edition set of the 50 most popular Premier colored pencil colors. Each pencil will feature a unique “75 Years” imprint and the set will also include an instructional DVD, two bonus blender markers, and various other informational brochures with tips and techniques. Perfect for the Prismacolor enthusiast and a wonderful holiday gift idea, the set is shipping in October. Please contact your MacPherson’s sales representative for more information. Prismacolor Merchandising Contest – REMINDER! There’s still time to enter the 2013 Prismacolor Merchandising contest – with the possibility of winning some fantastic prizes and exposure for your store. Be sure to e-mail a jpeg photograph of your entry to your…
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Increase Sales This Fall with a Strathmore Card-Making Workshop
Looking for something to increase store traffic and inspire sales this fall? Take advantage of Strathmore Online Workshop 3 – Artful Card-Making Techniques – which starts September 3, 2013. Promote the start of Workshop 3 in your store, on your website, on Facebook… and drive sales as students purchase from the class supply list (there are over 8,200 students registered already!). Here are three ideas for taking advantage of the program: Create A Workshop Supply End-Cap – Download the poster/handout pdf and create an end-cap featuring workshop supply list. Use the poster on the end-cap, in a window and at check out to promote the workshops. Order 2013 Online Workshop Tear Off pads easily at http://www.strathmoreartist.com/workshop-order Follow Strathmore Artist Papers on Facebook and…
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Golden News August 2013
New High Flow Acrylics from GOLDEN – Limitless Possibilities! New High Flow Acrylics from GOLDEN began shipping June 18! This ultra-low viscosity acrylic paint acts like an ink when wet, but dries like regular acrylic paint. Perfect for detail painting with a brush, use in dipping pens, technical pens and for refillable markers, High Flow acrylics retain the qualities that made GOLDEN Airbrush Colors work in airbrushes, but extended the capabilities beyond airbrush while adding exciting new colors. Learn more by watching this new YouTube video: httpv://www.youtube.com/watch?v=m8sBMEjYdGg&feature=c4-overview&list=UU7Q21sJbaAVOIylhu3E7row Several dealers are already on board and have placed orders through MacPherson’s, so now’s the time to get your order in! Buying opportunities for assortments are available through your MacPherson’s or GOLDEN sales rep. There’s still time to…
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Product Spotlight: Derwent Inktense
Vibrant strokes of ink-like color! Derwent Inktense offers strong, intense color with a translucent effect. Available as pencils or blocks, the jewel-like colors can be used dry and then washed out completely to leave an ink-like effect. The pencils are highly blendable with a wide 4mm color core and round barrel. The Inktense Blocks are a solid block of water-soluble ink. They are extremely versatile and can be used as pans of paint, applied dry to wet paper or wet to dry paper. The Inktense range can be used on fabric to create stunning silk paintings and quilts. The color is permanent so you can work other media over the top without disturbing the work underneath. (Note: all dry pigment must…
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Industry News
Baby time in the industry! Welcome to the world Emma Jean, new born to Elizabeth and Seth Martin of Hyatt’s. Emma Jean is also the first grandchild for Greg and Lynn Hyatt. She was born on May 9th at 6:14 p.m. in Amherst, NY and was 7 lbs. 9 oz. And a hearty and healthy shout out to Jill and Lionel Flax on the birth of their son William Alexander at 8 lbs. 4 oz., on July 11th. Congratulations, too, to William’s grandfather industry pioneer Leonard Flax. Anniversary celebrations are in the air! Back in 1938 Herman Flax opened up shop in downtown San Francisco. Though initially the store’s back room was also the family’s bedroom,…
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Talen’s Van Gogh Brand “That’s Me” BTS Store Merchandising Contest
Van Gogh – That’s Me Endcap Challenge! Time period – Fall Back-to-School 2013 Let the right materials and presentation give your customers the inspiration to dive into further mixed media projects with all the surfaces and media you’ll need to inspire creative ways to use a wide assortment of tools. Show Talen’s your store’s most creative way of presenting this mix of products on an end-cap during BTS and your store could win a $2000 cash prize and dedicated online promotional support from Talen’s social media outlets (Facebook, Instagram and Twitter). Details: Showcase products from 2 of the 3 categories in Media and Surfaces below Media …
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Selected New Wave Palettes are Here!
Artists are asking for creative products that are functional, made well, and solve common problems. New Wave was formed two years ago to provide such products. Brothers Keith and Kyle O’Brien utilized their father’s idea for a better designed artist palette, which contains a patent pending 3 point design that hugs the body, and ran with it. In less than two years professional artists from around the world, such as Everett Raymond Kinstler, Alexey Steele, and George Gallo, embraced New Wave Artist Palettes, and customers began asking for more products. Unfortunately the amazing New Wave Wooden Artist Palettes are not yet available through MacPherson’s due to the high production costs for such a well made and beautifully handcrafted range, but the good news is…
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Derwent Spotlight: Secrets Revealed!
After the calm of a thunderstorm, under the roots of an upturned tree, the first graphite was uncovered by shepherds and used to mark their sheep. 300 years later pencil making in Cumbria, England was thriving as a cottage industry. The Cumberland Pencil Company created its first pencil in Keswick in 1832 and today twenty miles away from that spot the new Derwent factory, opened by HRH Queen Elizabeth in 2008, is still makes the best twenty degrees of graphite pencils in the world. httpv://youtu.be/SukMJCv_lSA 20 shades of grey – Derwent Graphic, the world’s widest range of graphic pencils Derwent Graphic is where good drawing starts. An essential part of…
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USA Kolinsky Brush Crisis
What’s Going On With Kolinsky Brushes? By Tom Dix, President Global Art Materials By now, most retailers have heard or become aware that importers and manufacturers are having difficulty importing kolinsky brushes into the U.S. Shipments have been halted and in some cases seized by the U.S. Fish and Wildlife Service. This began at least six months ago and is now causing a serious disruption in the supply of brushes that use pure kolinsky hair. NAMTA members that import these brushes have been working together to try and find a solution, but so far we have been unable to find a permanent fix. Trade in kolinsky hair is managed by…
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uni-ball BLX pens
Experience BLX from Uni-Ball! BLX ink is black ink tinted with color and gives a sleek, sophisticated take on your writing. Uni-Ball’s current blue-black ink outsells blue ink 2-1 and the new BLX colors will drive sales with pen enthusiasts looking for the next unique thing in writing. BLX writing system is now available in blue-black, red-black, brown-black, purple-black and green-black. Contact your MacPherson’s sales rep for more details on the SA1862366 -Uni-Ball Vision Elite BLX Pen Assortment Display.
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Derwent Sketching News in Time for Summer 2013
Is your store looking to be the authority in all things drawing and sketching? A wise quest in our opinion. Drawing is such an accessible and portable art form. So perfect for the summer months or any time, really. Who knows drawing better than Derwent? Super Point Sharpeners get right to the point! Helical blades have longer life sharpening abilities. The best blade for your pencil. These three desk sharpeners have a durable helical blade which sharpens pencils to super points for fine detail work. Suitable for pencils up to 8mm in diameter. All feature easy-to-empty transparent sliding trays. Available in: Super Point battery (WN2300174 $47.99 MSRP), Super Point Manual (WN2302001 $34.99…
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Industry News
The Atlanta Business Chronicle reports Binders Art Supplies & Frames has signed a lease for a new store at the more than $200 million redevelopment of the former Sears building on Ponce de Leon Avenue into a hip hub of apartments, office space, restaurants and shops in Atlanta. “Ponce City Market promises to become one of the cultural epicenters of Atlanta, and we are thrilled to be a part of it,” said Howard Krinsky, president-owner of Binders. “Each of our stores has its own personality and contributes to the surrounding neighborhood in various ways. Read the whole article here: Binders in the News Welcome to the world Emma Jane Shoham, born 6:02 pm June 27th…
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Golden News For Summer 2013
GOLDEN and Princeton Catalyst Join Forces in BTS Promotion Now’s the time to plan your BTS “Go Big and Save” buying opportunity from Princeton and GOLDEN! During this promotion, when you buy 32 oz. GOLDEN Heavy Body or Gels, Pastes and Gesso, you will automatically receive a Princeton Catalyst tool. A great value to offer your customers! Check out the MacPherson’s BTS Buyer’s Guide (page 5) for additional details! New High Flow Acrylics from GOLDEN Are Shipping Now! New High Flow Acrylics from GOLDEN began shipping June 18! This super low viscosity line of colors is so flexible it works for all kinds of artists, from illustrators to mixed media, and fine artists…
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Prismacolor’s 2013 Back to School Merchandising Contest!
Here’s the story: Get creative and drive incremental sales at BTS with an off-shelf placement of PRISMACOLOR products and your retail location could win $1,000, a Prismacolor demo by one of Prismacolor’s famed artists, and a wine & cheese reception for your store employees and VIP customers! DETAILS; Product must be displayed off-shelf in the form of an end-cap, store front display, drive aisle, or stack-out during the BTS period. Display must include Prismacolor Brush Tip Markers Photographs must be submitted to your MacPherson’s Sales Representative no later than September 1st, 2013 • PRIZES 1st Place – $1,000, an in-store Prismacolor demonstration, a wine & cheese reception for your store and VIP customers (up to 25ppl). Feature on Prismacolor’s social media vehicles!…