Strathmore invited artists to create their own vision of a green environment as part of their “How Do You See Green” Illustration Contest. The winning artwork is featured on Special Edition Recycled Sketch and Drawing Pads available just in time for Back to School. Now you can create your own colorful, attention-getting stackout to display these fine art pads using two easy-to-assemble kits: ·      SM79-37 sturdy pad stackout  merchandiser to bring product to shoppable height ·      SM79-33 sign kit with header sign, pole, signholder and self-adhesive pole clamps Both items can be ordered at no charge and are available to ship with Back to School orders.

B-T-S Promotions Please remember that promotional advertising opportunities are active from 7/12/10 – 9/30/10. Contact your MacPherson’s Sales Rep or GOLDEN Sales Rep for more information. Additionally, take a look at MacPherson’s B-T-S offerings for GOLDEN products in MacPherson’s Buyer’s Guide on pages 35 & 77. New GOLDEN Web Technique There’s a new Fine Art Technique called Painting on Crackle Paste available on the GOLDEN website. This exercise will give you the steps needed to create a modern acrylic painting with an “aged, old-world appearance.” Check it out! Crackle Technique New GOLDEN Videos on YouTube If you are a subscriber to the GOLDEN YouTube site then you already know about the new video…

We’re a few months away from the arrival of the newly formulated Montana Gold!  This highly-anticipated new formula has been under development for over three years, with the scientists at the lab in Germany working every last detail to perfection.  Click here for a behind-the-scenes look at the development of the New Gold!

Check out Chartpak‘s great deals in MacPherson’s Fall Back to School Promotion for 2010. OPEN STOCK All Grumbacher Brushes and Brush Sets at 50/40/15% All Grumbacher “Color” ranges at 50/25% Grumbacher Basic, Master and Everyday Sets at 50/15% Grumbacher Watercolor Pan Sets at 50/10/5% “New” Grumbacher Palette Knives at 50/15% “New” Grumbacher Vine Charcoal at 50/15% All Ad Markers and Sets, Including the “new” “Fine Point” Ad Markers at 50/25% Chartpak’s new Fine Point Ad Marker comes with a precise marker nib designed for detail work, lettering and outlining. The new Fine Point Ad Marker is available in the 25 most popular colors. Upgrade your existing Spinner Rack with the…

Letraset has just launched its own Youtube channel, which features an ever-expanding collection of ProMarker and TRIA videos that include tutorials, favorite clips created by users, and how-to’s.  This is a great resource for picking up all kinds of tips on how to use the products, as well as creative applications – you can link the clips to your website or show them in your store.  Make sure to keep checking back as new content is always being added! Letraset Youtube

Lefranc & Bourgeois is now offering its extra fine, highly pigmented oil colors in a new 150ml tube size!  The Lefranc Extra-Fine Artists’ Oil range has exceptional lightfastness, and features super-fine pigments that have been ground on a three-roller mill.  The 150ml size is available in 56 of the best-selling colors, with the entire assortment being offered at a special discount of 60/10%, including a FREE rack!  Ask your MacPherson’s rep for more details!

Gamblin Artists Colors is pleased to announce a FastMatte|Gamvar Buy-Get promotion. Designed to drive foot traffic and sales during Fall BTS, the pre-mixed Gamvar 2 oz. Buy-Get promotion runs through August 30. Consumers love “freebies”, so Gamblin will provide retailers a FREE Pre-mixed Gamvar 2 oz to give customers who purchase three or more tubes of Gamblin FastMatte Alkyd Oil Colors. These special pre-mixed bottles of Gamvar are a terrific way to introduce painters to this excellent contemporary varnish! Gamvar Buy-Get Promotional Kits will be available to retailers at no additional cost while supplies last. This promotional kit contains everything you will need to run a successful promotion in your…

Sakura is educating artists, hobbyists, and retailers about its unique and versatile product line by posting product videos at the Sakura Color Products YouTube channel. What better way to learn new tips and techniques and get new ideas than by seeing them on video? Sakura’s video offerings include 50+ videos with more added each week. Video topics range from product info to project ideas to lesson plans for teachers. Use this resource to educate your staff and customers, and find ideas for in-store demonstrations and promotions Sakura Youtube Channel and subscribe to receive announcements whenever a new video is posted.

Your MacPherson’s rep has received a LIMITED supply of 2010 Consumer Rebate POP Kits. Contact your rep to get a kit. The rebate coupon itself is downloadable from http://www.prismacolor.com A black and white pdf of the rebate coupon is available for posting on your web site. Please email Dan Canny at dan.canny@sanford.com if you would like that file emailed to you. We hope you plan to enter the 2nd annual Prismacolor BTS Merchandising Contest. We had many outstanding entries in 2009. I have included pictures from the three winners. Let’s make it even harder than it was in 2009 for our judges to choose winners in 2010. Be on the…

Golden Artist Colors has three new Working Artists that we’d like to introduce to you. Each of them will be participating in training later this month so that they’ll be ready to conduct workshops starting next year. Contact your GOLDEN Sales Rep if you have questions about the Program. Some information about each of the new Working Artists: Adria Arch – Boston, MA • Adria is a visual artist, instructor, and art administrator. • Undergraduate studies included RISD and Carnegie Mellon University. She received an MA in art education at the University of Arizona and an MFA in painting at Massachusetts College of Art and Design. • She has taught…